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Showing posts from April, 2018

Textual Data in Tableau : The Present and The Future

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Data visualization in simple terms entails visual representation of data. It is the technology equivalent of visual communication. It mainly leverages statistical analysis, charts, graphs and information graphics to communicate logical quantitative insights.  With big data driving all industries towards adopting data-driven decision making, data visualization has become an invaluable part of this journey. It is instrumental in presenting business value metrics and insights to the right people at the right time. With increasing demand, there has been a rise in products that offer data visualization and business intelligence solutions.  The biggest name in today’s market when it comes to data visualization is Tableau. With over 57,000 customer accounts, it is undoubtedly a leader in its space. It is known for its simplicity, ease-of-use and interactive interface but its most important features are the ability to handle massive, dynamic datasets and the out-of-the-bo...

Ford : An Intelligent Business Using Business Intelligence

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When you talk about automakers and enterprises that have redefined the landscape of the automotive industry, the Ford Motor Company is one of the first enterprises that come to mind. An American multinational automaker, headquartered in Dearborn, Michigan, Ford has a footprint all around the world. Ford manufactures the spectrum of automobiles ranging from personal vehicles, commercial vehicles and luxury vehicles. It has redefined the industry by inventing methods of large-scale production of cars and management of large workforces with the most popular invention being the moving assembly lines. More recently, Ford has been constantly evolving to meet the changing demands of its customer, keeping up with the latest trends and to stand out in a very competitive industry. A big part of Ford’s strategy to stay on top of the advancing technology is to make the best use of big data within their enterprise. They generate massive amounts of data in their company and the cars they ma...